Spectrum Pharmaceuticals To Acquire Worldwide Rights To Market ZEVALIN®

Spectrum Pharmaceuticals To Acquire Worldwide Rights To Market ZEVALIN®
By Business Wire 01/25/12 – 10:02 AM EST Spectrum Pharmaceuticals (NasdaqGS:SPPI) announced that it has entered into an agreement to acquire licensing rights to market ZEVALIN (ibritumomab tiuxetan) injection for intravenous use outside of the United …
Read more on TheStreet.com (press release)

RIM's marketing challenge: Revive the 'CrackBerry' addiction
Research In Motion Ltd. RIM-T is facing its worst marketing nightmare: the looming threat that BlackBerry addicts could be kicking the habit. While not all of their core customers have abandoned the smartphone entirely, the brand has been weakened by …
Read more on Globe and Mail

Phoenix Marketing Associates Selected By Grawood Enterprises to Market Green …
Phoenix Marketing Associates engaged to perform ongoing search engine optimization and online marketing campaigns for MoldOff, the world's only eco-friendly mold removal product. Recently featured on the Today Show, MoldOff is the only green, …
Read more on San Francisco Chronicle (press release)